Tuesday, January 15, 2008

Tips From The Blogging Queen - Column 14 - Are You A Blog Hopper?

Last month in my TFTBQ Column 13 our definition was "Blog Hopping" which is to follow links from one blog entry to another, with related side-trips to various other articles, blogs, websites, etc. It is also used to describe visiting blogs that you like frequently and commenting on them.

If someone were to ask me if I provide links throughout my blog my answer would be "yes." As a small business blogger it is essential for search engine optimization to do so. The more links the better the rating.

However, if someone were to ask me if I "blog-hop" my answer would be "ABSOLUTELY." I love to see what my blogging friends are up to by not only reading their latest posts, but by visiting their blog. Each night I visit my favorite blogs (and I do have to admit there are a LOT of them) to see what's happening. Sometimes I leave a comment, sometimes not. Sometimes I follow a link from their blog to another blog that I have never visited.

Now, you might thing that it is a waste of time to hop from one blog to another to see what's going on when you can just get the latest RSS feed. Well, as far as time is concerned you are correct. However, you missed the most important thing about "blog-hopping" which is the experience of seeing what's going on with a particular blogger, the experience of really getting to know the "blogger" through all the vehicles available to them to communicate, and the experience of visiting a totally new and unfamiliar blog.

Blogging has become the "de facto" way to communicate with family, friends, and customers about what's happening with you, your family, and your business. And, explaining what's happening with you and your business can be done with more than just text. It can include pictures, graphics, video, downloads, new products, audio, podcasts, surveys for customer involvement, various widgets, new templates, etc.

There are so many ways to communicate on a blog that to not visit the blog is to truly miss the creative adventure, especially when you are visiting the blogs of small business artists and crafters. The blog becomes the essence of the artist and crafter. It invites you into their world - giving you insight into their art & craft, and insight into the mind of the artist or crafter themselves. You can get a visual feel for the artist or crafter which, hopefully, will entice you to buy from their blog or visit their website.

And, if you like someones blog or post, just want to say "hi", or just want to offer your opinion on something be sure to leave a comment. After all, doing so makes good business sense as you not only provide the search engines with a vital link back to your blog, but provide future readers and/or customers a way to "blog-hop" over to you. If they like your blog maybe they'll decide to do business with you. Maybe they'll add you to their list of "Blogs I Like" which might entice future customers.

So, the next time someone asks you if you are a "blog-hopper" make sure your answer is "ABSOLUTELY."

"Tips From the Blogging Queen" Column 14 Definition - "Vlogger"
"Vlogger" - A vlog is nothing more than a video blog and a "vlogger" is simply the blogger who maintains it.

Be sure to tune in to my TFTBQ Column 15 on "Should You Become A Vlogger?"

Copyright © 2007 - All Rights Reserved - Written By Linda Walsh of Linda Walsh Originals and Linda's Blog. Linda is a doll maker and doll pattern designer.

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