Wednesday, January 24, 2007

Linda's How-Do-I Series? How Do I Create A Promotion, Copyright or Bio Signature?

If you are familiar with my blogs and all my blog posts then you probably have seen the following at the bottom of every post in every one of my blogs:

Posted by Linda Walsh Originals - "Doll Patterns for Grown-up Girls!"
Linda Walsh Originals E-Patterns - "Instant Download E-Patterns for Grown-up Girls!"

Sometimes, I use the following:

Posted by Linda Walsh Originals - "Doll Patterns for Grown-up Girls!"
I Love Crafts and Crafts Blogs - "Crafts and Craft Blogs For All!"

And, sometimes for the FREE articles I have written I use the following:

Copyright © 2007 - All Rights Reserved - Written By Linda Walsh of Linda Walsh Originals, Linda Walsh Originals E-Patterns, and Linda's Blog. Linda is a doll maker and doll pattern designer.

You might wonder why I do this ALL THE TIME for EVERY post.

Well, the answer is to promote myself and my business within each post. You see each and every blog post is a separate page unto itself. So, when the search engines bring up that page by itself for whatever search keyword triggered it the reader is provided with who wrote the post, information about my business (IE: my byline) and has a clickable link to my business.

Plus, if someone were to key in either my name or my business name into a search engine then every one of my posts would be included in the search results because I've added it to all of my blog posts.

It's a win-win situation for me.

So, how do you code a promotion, copyright, or bio signature? Here's the HTML code that would allow you to created a "Posted by" signature similar to the first one shown above (minus the ***'s which are there so you can view the HTML in this article):

Posted by <***a href="YOURWEBSITEURL">YOUR WEBSITE NAME<***/a> - <***a href="YOURWEBSITEURL">"YOUR WEBSITE BYLINE!"<***/a>
<***a href="http://YOURWEBSITE#2URL">YOUR WEBSITE #2 NAME<***/a> - <***a href="http://YOURWEBSUTE#2URL">"YOUR WEBSITE #2 BYLINE!"<***/a>
<***a href="http://YOURWEBSITE#3URL">YOUR WEBSITE#3 NAME<***/a> - <***a href="http://YOURWEBSITE#3URL">"YOUR WEBSITE #3 BYLINE!"<***/a>

If you wanted to include a Copyright string for an article you've written the HTML code for the Copyright and Bio string would be as follows (minus the ***'s which are there so you can view the HTML in this article):

Copyright © 2007 - All Rights Reserved - Written By YOUR NAME of <***a href="http://YOURWEBSITEURL"><***strong>YOUR WEBSITE NAME<***/strong><***/a>, <***a href="http://YOURWEBSITE#2URL"><***strong>YOUR WEBSITE#2 NAME<***/strong><***/a>, and <***a href="http://YOURBLOGURL"><***strong>YOUR BLOG NAME<***/strong><***/a><***strong>.<***/strong> Your Bio information. <***a href="http://YOURWEBSITEURL">http://YOURWEBSITEURL<***/a>

The <***strong><***/strong> (minus the ***'s) string is to indicate BOLD for the text that's in between.

It's helpful in copyright signatures to provide the exact http URL for your main website at the end as a clickable text link. Your BIO information can be as short or as long as you like. That's totally up to you.

If you haven't included "Posted By" signatures for your blog posts before you might want to consider doing so. It certainly doesn't hurt when it comes to the search engines and, in my opinion, helps getting your and your business more exposure.

No comments:

Post a Comment