Thursday, January 25, 2007

Tips For Crafters On The Web - Section 1 - Getting Started?

Our first section is "Getting Started!" and I thought that before we do that I'd give you a little background information on what my thought process was before I created my first website.

As mentioned previously, whether or not any of my information and experience is helpful to you is entirely up to you and your situation. What worked for me might not work for you. I am not an expert on anything listed within my blog and don't claim to be. All I know is what my experience has been during the past two years with setting up my Linda Walsh Originals websites, blogs, plugboards, and toplists.

I started with one website and I now have 3 main websites, 6 DIY (Do-It Yourself) type shoppes, 18 blogs, 1 topsite, 1 "sewing club", 8 plugboards, and 1 monthly column called "Tips From the Blogging Queen".

I'm also an editor for Primitive Times Magazine website and Primitive Times Monthly FREE E-Zine, as well as the author of many FREE articles. I belong to many, many forums and my websites are listed in countless crafting malls, directories, and other places all over the Internet. I've participated in silent auctions, swaps, doll challenges, and generated newsletters. I've also been the featured crafter or spotlight business of the month numerous times.

I have participated in numerous online craft shows and have been an affiliate for several companies. I'm a member of several webrings and countless topsites. I've made over 1,496 handmade dolls, crafts & floral arrangements over the years and have designed over 150 doll patterns of my own.

You also should know that I'm a "hands-on" person and have done everything from designing my own websites to creating my banners and graphics myself. I am self-taught and very PROUD of it. In today's "do-it-yourself" environment I am proud to say "I did it myself."

As mentioned previously, my crafting experience on the Internet has taught me that the Internet is a fast changing environment that is always in motion. What's "new" today is "old" tomorrow. What worked for one might not work for another. And, if anyone tells you that you'll "make a killing" overnight they are conning you.

You need to know that before start selling on the web that it takes a very long time to get established on the Internet and a lot of work. Nothing happens overnight. So, as a small business crafter you need to be prepared to be a "starving artist" for a long time. In other words, if you need the income from online sales to survive the Internet might not be the place for you. You will definitely need supplementary income to support yourself while you are trying to establish your craft business on the web.

Now, there are some overnight crafting success stories, but they are definitely a minuscule percentage of the crafters on the web. And, I do mean minuscule. A lot of crafters don't have the means or stamina to keep at it. So, they just fold up their tents and move on. That's unfortunate, but that's life on the web.

I don't mean to discourage anyone from trying. I love crafting on the Internet and I wouldn't trade the last two years for anything. It's been one of the greatest experiences of my life.

So, let's begin:

Getting Started

Defining Your Product and Niche!

I wrote an article for Primitive Times Magazine's 11/2006 issue concerning this very topic. It was entitled "Defining Your Niche!" and would be a good place for you to start.

Getting Started! Where Do I Begin?

When I first started considering selling my dolls and patterns on the Internet I thought I wouldn't be able to do it. There was just so much to learn, so much to do that it was just overwhelming and a bit daunting.

So, I decided to take some time to learn a few things about the Internet first. To decide what I was going to sell and how I was going to sell it. I wanted to be prepared and certainly didn't want to look foolish. But, as readers of my blogs know, I just love research and history. It took me about a year to make enough products and do enough research on the Internet to the point where I was comfortable with the all the terms and definitions and had enough products to begin.

I wanted to know what FTP was, what a banner was, what E-commerce was, what hosting was, what a domain was and how I could get one. Plus, I wanted to know how customers paid on the Internet, what a webset was, what the various intricacies of a website were and whether or not I needed all of them. What about a "gateway page" or a topsite. Even a banner exchange. Did I need them? And, most importantly (at least that's what all the experts I read said) how to get listed in the search engines starting with the most important one - GOOGLE.

But, that wasn't all. I needed to know what HTML was, what CSS was, what Javascript was, and whether or not I should try to create my website myself. Should I FTP it and generate it on my own hard drive, get someone to design a website for me, or create a do-it-yourself type website.
What about practical matters like business cards, business paper products, pictures of my products (which is crucial to selling on the Internet), email addresses. Did I need a mailing list, a newsletter, and what about advertising? The list went on and on. But, first, I needed something concrete to sell.

What Do I Do First? I Mean REALLY FIRST?

First and foremost I needed to create my products. You can't very well have a store without anything in it. Creating my products involved designing and sewing/crafting the dolls, taking digital pictures, writing pattern instructions, drawing pattern pieces, and drawing the diagrams. Once that was done I had to create not only the print patterns, but my e-patterns as well.

The next step was to educate myself on the selling on the Internet and building websites. Fortunately, my background in Computer Science was very helpful in that regard.

Looking back today on all the research that I did back then would I say it was well worth it. But, I would probably have to say that I didn't need to be as well prepared as I was, but that's me. You can kind of stick your baby toe in the water first and here's how:

Getting Started - I Want A Website - But, Where Do I begin?

What Shall I Name My Business? Does a Name Really Matter?

I gave a great deal of thought to my business name. I knew that I wanted to have several different kinds of websites, but I didn't want to have to re-invent the wheel each and every time with getting noticed. My objective was to choose a name that was simple, easy to remember, and uniquely descriptive of my business activity not only at the time of my first website launch, but suitable for future growth as well.

In addition, designing doll patterns required my personal effort, therefore I thought, my business name should be linked to my personal identity. With that in mind, I selected Linda Walsh Originals which I believed satisfied my criteria.

I subsequently added Linda Walsh Originals Dolls where I sell handmade dolls and crafts and Linda Walsh Originals E-Patterns where I sell "instant download e-patterns."

I even wrote an article about "What To Name a Website?".

I do believe by choosing my initial business name as I did that it helped when I launched by Linda Walsh Originals Dolls business which sells "handmade dolls & crafts" and my Linda Walsh Originals E-Patterns business which sells "Instant Download E-Patterns." The logic was that a search for "Linda Walsh Originals" in the search engines would bring up all three of my businesses. And, it did - and it does. Even just a search for my name would bring all three up. And, it did - and it does.

What About Logo's and Bylines?

I created a graphic "logo" that was a combination of my initials LWO for use on my patterns, business card, and letterhead using my Microsoft Picture It software.

As to the byline, I wanted something catchy, but short. Something indicative of what I sell. So, I decided on Linda Walsh Originals - "Doll Patterns For Grown-up Girls!" Short, sweet, and to the point. I sell doll patterns for grown-up girls - not toys for children.

Subsequently, Linda Walsh Originals Dolls became "Handmade Dolls & Crafts For Grown-up Girls!" and Linda Walsh Originals E-Patterns became "Instant Download E-Patterns for Grown-up Girls!"

Little did I know how important a byline was for Internet selling and how many times I would use my byline on the various directories and websites where I wanted to list my websites or products.

How Long Does It Really Take To Get Established On The Web?

As mentioned previously, it takes a long time to get established on the web. It is not "if you build it they will come." It requires work, work, and more work to get established. No slackers allowed, for sure!!! If you don't have the patience and stamina to stick it out then you might not want to try selling crafts on the Internet.

What's A URL?

URL is an acronym for "Uniform Resource Locator." This is the address of a resource (i.e. website or files) on the Internet. World Wide Web ( IE: www.) URL's begin with http://.

A domain name is the text name corresponding to a particular numeric IP address of a computer on the Internet. A domain name must be unique and most business on the Internet try to make their business name their domain name and subsequently their URL as Internet users access your website using your domain name.

Each domain name is assigned a unique numeric IP address that locates the website on the host computer or server. IP stands for (Internet Protocol which means number or address) and is a unique number consisting of 4 parts separated by dots (IE: 165.113.245.2). Every machine that is on the Internet has a unique IP address. If a machine does not have an IP number, it is not really on the Internet.

A domain name is converted into a numeric IP address based upon tables that are standardized across the Internet. These tables are maintained on computers called "Domain Name Servers" or "Servers" for short. Whenever you ask the Internet browser on your computer to find a URL, the browser must consult the table on the domain name server that particular computer is networked to consult.

To get my Linda Walsh Originals website you key http://lindawalshoriginals.com/ into your browsers window. It is also http://www.lindawalshoriginals.com/ as well as www.lindawalshoriginals.com. All three are interchangeable indicators for my website on the World Wide Web. All three have the same numeric IP address.

Websites may have several different domain name extensions such as .com (pronounced "dot com") . This is one of the top level domain names on the Internets domain name system. It is short for commercial, and was intended to indicate a commercial domain name for commercial organizations. However, with the burgeoning Internet many other website domain name extensions are used , such as: .net, .org, .biz, .info, .name, etc. Dot com is the most widely used extension.

All Those Online Accounts And Passwords!

I did not realize how many accounts, usernames, and passwords I was going to need to for everything I did on the Internet. Everything has a USERNAME and PASSWORD. Be prepared. And, mix up your passwords. You do not want to use the same username and password everywhere. Plus, be sure to change your important account passwords frequently.

Well, I hope I've given you a pretty good indication of what I did to "Get Started."

Our next article will be Section 2 and will cover "Product Issues."


Posted by Linda Walsh Originals - "Doll Patterns for Grown-up Girls!"
Linda Walsh Originals E-Patterns - "Instant Download E-Patterns for Grown-up Girls!"

Wednesday, January 24, 2007

Linda's How-Do-I Series? How Do I Create A Clickable E-Product Ad?


Linda Walsh Originals E-Patterns
Nellie Snowlady Buy $8.95 Instant E-Pattern Now

I've sure you've seen the clickable e-product ads on websites and blogs and may have wondered what they are and how you do that.

Well, e-product ads sell electronically transmitted products such as, e-patterns, e-printables, e-websets, e-stitcheries, e-books, e-zines or e-magazines, e-graphics, etc. The e-products can be sent as attachments to emails or they can be "instantly downloaded" once the customer has paid. In both instances the ad may include a clickable link to a website to buy the e-product or the clickable link to pay for the product and trigger the download.

If you've got e-products to sell and are wondering what the HTML coding for setting-up an e-product ad is - here's how you would do it (minus the ***'s which are there so you can view the HTML in this article):

<***center><***a href="http://EPRODUCTWEBSITEPAGEURL" target="_blank"><***img src="http://EPRODUCTIMAGEURL" /><***/a><***br/><***a href="http://YOURWEBSITEURL">YOUR WEBSITE NAME<***/a><***br/>EPRODUCT NAME<***p><***/p><***a href="http://EPRODUCTWEBSITEPAGEURL or EPRODUCTINSTANTDOWNLOADSTRINGCODE">Buy $8.95 Instant E-Product Now<***/a><***/p><***/center>

The <***center><***/center> (minus the ***'s> string centers the picture and text. If you don't want it centered then just eliminate the string.

The <***strong><***/strong> (minus the ***'s) string is to indicate BOLD for the text in between the string. If you don't want the text to be BOLD eliminate the string.
The <***br/> (minus the ***'s) indicates line break or next line.
The <***p><***/p> (minus the ***'s) string indicates separate paragraph and causes the code to skip a line.

The pictures are clickable back to the website your product is on. YOUR WEBSITE NAME is clickable back to the home page of your business. And, the "Buy $6.50 Instant E-Product Now" can be either clickable back to the page the product is on in your website or clickable with the "instant download e-product" code that will trigger the download once the customer has paid.

I make all mine clickable back to the page my e-pattern in on in my Linda Walsh Originals E-Patterns website so the user can utilize my shopping cart if they want to. You can just include the "instant download" string provided by the website you are using to handle your "instant downloads" e-products.
Clickable E-Product ads are a great way to promote and can be included in blog posts, blog sidebars, websites, as button ads, in emails, in newsletters, in e-zines or e-magazines, etc. They are a great way to promote your e-products.


Posted by Linda Walsh Originals - "Doll Patterns for Grown-up Girls!"

Linda's How-Do-I Series? How Do I Draw A Line, Skip A Line, Add A Paragraph, and Underline?



Linda Walsh Originals


Linda Walsh Originals E-Patterns


Linda Walsh Originals Dolls
Handmade Dolls & Crafts For Grown-up Girls!


Linda Walsh Originals and Linda Walsh Originals E-Patterns

Doll Patterns for Grown-up Girls! Whether you are a beginner crafter or experienced seamstress you will love our Victorian, Colonial, Primitive, Country, Seasonal, Holiday, Instant Download E-Patterns, and other doll patterns. Come and have some fun!



When you're creating websites and blogs you sometimes have the need to draw a line, add a line break, add a paragraph, and underline.

The first example above is for drawing lines above and below my Linda Walsh Originals name.

The second example above underlines my Linda Walsh Originals E-Patterns name.

And, the third example above creates a line break after my Linda Walsh Originals Dolls name.

The fourth example above creates a paragraph about my business after my Linda Walsh Originals name. The paragraph command causes the HTML code to skip a line.

All three of the examples are also centered.

So, how do you HTML code for this? Here's how (minus the ***'s which are there so you can view the HTML in this article):

To Draw two lines above and below:

<***center><***hr />YOUR WEBSITE NAME <***hr /><***/center>

To underline your business name:

<***center><***u>YOUR WEBSITE #2 NAME<***/u><***/center>

To skip a line between your business name and byline:

<***center>YOUR WEBSITE #3 NAME<***br/>YOUR WEBSITE #3 Byline<***/center>

To create a paragraph after your business name:

<***center>YOUR BUSINESS NAME
<***p>YOUR BUSINESS PARAGRAPH<***/p><***/center>


The <***center><***/center> (minus the ***'s> string centers the text. If you don't want it centered then just eliminate the string.


Posted by Linda Walsh Originals - "Doll Patterns for Grown-up Girls!"
Linda Walsh Originals E-Patterns - "Instant Download E-Patterns for Grown-up Girls!"

Linda's How-Do-I Series? Why Would I Want To Create Generic Posts?

If you've been blogging for awhile and created hundreds of posts you must be wondering about all the writing and whether or not you can reduce the amount of time required for all the writing that you are doing?

Well, you can. And, here's how:

Create what I'd like to call generic posts. In other words, posts that can be used over and over again. These could be posts on any subject that are not date defined. They could be posts for a particular holiday that you can re-post year after year. They could be research posts, historical subject posts, craft idea's and how-to's, etc. Anything that you could post at any time without it looking out of place.

The reason to do this is to save you time and help you with the search engines. They save you time because you don't have to write something new and they help with the search engines as you have current posts, which they love.

If you limit the time span for re-posting to no sooner than 6 months to one year you should be fine as far as your readers go.

Why re-invent the wheel over and over if you don't need to.


Posted by Linda Walsh Originals - "Doll Patterns for Grown-up Girls!"
Linda Walsh Originals E-Patterns - "Instant Download E-Patterns for Grown-up Girls!"

Linda's How-Do-I Series? What's The Difference Between All Those Picture File Types?

Sometimes having a small craft business on the Internet and using graphics or picture enhancing software can be so confusing. Some picture file types are acceptable - other's are not. How is someone to know? And, why is that?

Well, it all comes down to the file extensions.

What is a File Extension?

Well, a file extension is nothing more than the last characters after the period in the name of a file.

For an a more detailed explanation and history of file extension please visit Wikipedia - The FREE Encyclopedia at http://en.wikipedia.org/wiki/Filename_extension . And, for their detailed list of all the file formats and extensions please visit http://en.wikipedia.org/wiki/List_of_file_formats . For an extension list of file extensions please see FILExt at http://filext.com/.

Here's a general rule of thumb - If you want to share pictures, banners, graphics, etc. then you should save them as (.jpg) JPEG or (.gif) GIF formats so they can be viewed on most computers.

Well, listed below are the common picture file types with their extensions:

(.emf) ENHANCED METAFILE - Windows 32-bit Metafile graphics file format.

(.gif) GRAPHICS INTERCHANGE FORMAT - This is Compuserve's Graphic Interchange Format and it can hold up to 256 colors and is commonly used by graphics artists for graphics, blinkies, banners and illustrations. Not generally used for photographs.

(.jpg or .jpeg) JOINT PHOTOGRAPHIC EXPERTS GROUP - Commonly used for editing and storing pictures and graphics that will be displayed on a website or sent via email.

(.pcx) PC PAINTBRUSH - A graphics file format that is supported by most graphics programs and devices.

(.png) PORTABLE NETWORK GRAPHICS - The PNG format is the preferred format for professional imaging applications, printing, and websites. It supports 24-bit images and transparent backgrounds and is used for less compression on websites.

(.png+) PORTABLE NETWORK GRAPHICS PLUS - PNG Plus is used for loss less compression and display on websites. Also, it allows for editing by layers for files saved as layers in the PNG Plus Format.

(.tga) TARGA - File format that enables choosing a 16, 24, or 32 bit pixel.

(.tif) TAGGED IMAGE FILE FORMAT - TIFF files are supported by moist graphics, publishing and imaging programs and is used for some clip art on CD-ROM's.

(.bmp) BITMAP - Using for saving desktop backgrounds.

(.psd) ADOBE PHOTOSHOP - Proprietary file format for Adobe Systems Inc.

(.psp) PAINT SHOP PRO - Proprietary file format for PSP Corel.

(.dxf) AUTOCAD - Proprietary fil format for Autodesk, Inc.

(.cdr) CORELDRAW - Proprietary file format for Corel Corp.

(.fpx) FLASHPIX FORMAT - Supports transparencies.

(.php) HOME PUBLISHING - Used by Microsoft Graphics Studio Home Publishing Products.

(.pcd) KODAK PHOTO CD - Proprietary fil format for Eastman Kodak Co.

(.pct) MACHINTOSH PICT - Proprietary file format for Apple Computer, Inc.

(.drw) MICROGRAFX DESIGNER - Proprietary file format for Micrografx.

(.mix) MIX - Used for saving photo projects.

(.wmf) WINDOWS METAFILE - Backward compatible with applications that were written to run as 16-bit Windows based applications.

There are thousands upon thousands of other file extensions, but the above is the most commonly used picture, graphics, and banner extensions.


Posted by Linda Walsh Originals - "Doll Patterns for Grown-up Girls!"
Linda Walsh Originals E-Patterns - "Instant Download E-Patterns for Grown-up Girls!"

Linda's How-Do-I Series? How Do I Use Margins, Padding, and Borders?

If you've ever looked at the HTML coding for your website or looked at the CSS coding for in the template for your blog you have probably seen coding that looks like {margin:10px 0px 0px 0px} or {padding:25px 0px 10px 5%;border-top:double;}. It might even look like h1,h2,h3,h4,h6{padding:0px;margin:0px;}.

You may have wondered what that all means.

Well, here's what it means:

{} are the brackets to hold the CSS style formats. <> are the brackets to hold HTML code. So, if your were to see, for example, h1, h2, h3{padding:0px;margin:0px;} then this would mean to apply the sytle formats in the brackets to all the h1, h2, and h3 headings.

Header tags (IE: h1, h2, h3, h4, h5, and h6) are used for Various levels of headers, title and sub-titles. The sizes run from h1 which is the largest to h6 which is the smallest.

Borders around text or a picture can be solid, dotted or dashed. The width of the border is shown in pixels or px with 1px being the slimmest line. To darker the lines and thicken the border increase the pixel number, say from 1px to 3px, etc. Border sides are referred to as border-top, border-bottom, border-right, or border-left and can be specified one side at a time.

Margins and padding specify the amount of space around something. The only difference between the two is the margin is outside a border and the padding is inside a border. Margins and padding can be specified in CSS one side at a time or all at once, in which case the order is top, right, bottom, left (IE: clockwise direction).

Let's say we want the text "Linda Walsh Originals" to have a border around it. We would HTML code this as follows (minus the ***'s which are there so you can view the HTML in this article):

<***span style="border: 1px solid ;">Linda Walsh Originals<***/span>

and that would produce this:

Linda Walsh Originals

Now, let's say I want my border to be thicker I might increase the px # to 3. Here's the HTML coding for that (minus the ***'s which are there so you can view the HTML in this article):

<***span style="border: 3px solid ;">Linda Walsh Originals<***/span>

and that would produce this:

Linda Walsh Originals

Now, let's say I want my border to be thicker but I want some padding around the text. Here's the HTML coding for that (minus the ***'s which are there so you can view the HTML in this article):

<***span style="border: 3px solid ; padding: 15px;">Linda Walsh Originals<***/span>

and that would produce this:


Linda Walsh Originals


Now, let's say I have a two pictures that I want to show side by side. Here's the HTML coding for that (minus the ***'s which are there so you can view the HTML in this article):

<***img src="http://i24.photobucket.com/albums/c47/LWOriginals/BookReviewButton150x150.jpg" /><***img src="http://i24.photobucket.com/albums/c47/LWOriginals/LindasBlogButton150x150.jpg" />

And, that produces this:



Now, let's say I have a two pictures that I want to show side by side, but I want some margins around them. Here's the HTML coding for that (minus the ***'s which are there so you can view the HTML in this article):

<***img style=***"MARGIN: 15px" src="http://i24.photobucket.com/albums/c47/LWOriginals/BookReviewButton150x150.jpg" /><***img style=***"MARGIN: 15px" src="http://i24.photobucket.com/albums/c47/LWOriginals/LindasBlogButton150x150.jpg" />

And, that produces this:



Now, let's say I have two pictures that I want to show side by side, but I want a margin on the right hand side only. Here's the HTML coding for that (minus the ***'s which are there so you can view the HTML in this article):

<***img style=***"MARGIN-RIGHT: 15px" src="http://i24.photobucket.com/albums/c47/LWOriginals/BookReviewButton150x150.jpg" /><***img style=***"MARGIN-RIGHT: 15px" src="http://i24.photobucket.com/albums/c47/LWOriginals/LindasBlogButton150x150.jpg" />

And, that produces this:



Hopefully, this gives you a better idea of HTML coding for margins, padding, and borders.


Linda's How-Do-I Series? How Do I Create A Promotion, Copyright or Bio Signature?

If you are familiar with my blogs and all my blog posts then you probably have seen the following at the bottom of every post in every one of my blogs:

Posted by Linda Walsh Originals - "Doll Patterns for Grown-up Girls!"
Linda Walsh Originals E-Patterns - "Instant Download E-Patterns for Grown-up Girls!"

Sometimes, I use the following:

Posted by Linda Walsh Originals - "Doll Patterns for Grown-up Girls!"
I Love Crafts and Crafts Blogs - "Crafts and Craft Blogs For All!"

And, sometimes for the FREE articles I have written I use the following:

Copyright © 2007 - All Rights Reserved - Written By Linda Walsh of Linda Walsh Originals, Linda Walsh Originals E-Patterns, and Linda's Blog. Linda is a doll maker and doll pattern designer. http://lindawalshoriginals.com/

You might wonder why I do this ALL THE TIME for EVERY post.

Well, the answer is to promote myself and my business within each post. You see each and every blog post is a separate page unto itself. So, when the search engines bring up that page by itself for whatever search keyword triggered it the reader is provided with who wrote the post, information about my business (IE: my byline) and has a clickable link to my business.

Plus, if someone were to key in either my name or my business name into a search engine then every one of my posts would be included in the search results because I've added it to all of my blog posts.

It's a win-win situation for me.

So, how do you code a promotion, copyright, or bio signature? Here's the HTML code that would allow you to created a "Posted by" signature similar to the first one shown above (minus the ***'s which are there so you can view the HTML in this article):

Posted by <***a href="YOURWEBSITEURL">YOUR WEBSITE NAME<***/a> - <***a href="YOURWEBSITEURL">"YOUR WEBSITE BYLINE!"<***/a>
<***a href="http://YOURWEBSITE#2URL">YOUR WEBSITE #2 NAME<***/a> - <***a href="http://YOURWEBSUTE#2URL">"YOUR WEBSITE #2 BYLINE!"<***/a>
<***a href="http://YOURWEBSITE#3URL">YOUR WEBSITE#3 NAME<***/a> - <***a href="http://YOURWEBSITE#3URL">"YOUR WEBSITE #3 BYLINE!"<***/a>

If you wanted to include a Copyright string for an article you've written the HTML code for the Copyright and Bio string would be as follows (minus the ***'s which are there so you can view the HTML in this article):

Copyright © 2007 - All Rights Reserved - Written By YOUR NAME of <***a href="http://YOURWEBSITEURL"><***strong>YOUR WEBSITE NAME<***/strong><***/a>, <***a href="http://YOURWEBSITE#2URL"><***strong>YOUR WEBSITE#2 NAME<***/strong><***/a>, and <***a href="http://YOURBLOGURL"><***strong>YOUR BLOG NAME<***/strong><***/a><***strong>.<***/strong> Your Bio information. <***a href="http://YOURWEBSITEURL">http://YOURWEBSITEURL<***/a>

The <***strong><***/strong> (minus the ***'s) string is to indicate BOLD for the text that's in between.

It's helpful in copyright signatures to provide the exact http URL for your main website at the end as a clickable text link. Your BIO information can be as short or as long as you like. That's totally up to you.

If you haven't included "Posted By" signatures for your blog posts before you might want to consider doing so. It certainly doesn't hurt when it comes to the search engines and, in my opinion, helps getting your and your business more exposure.



Posted by Linda Walsh Originals - "Doll Patterns for Grown-up Girls!"
Linda Walsh Originals E-Patterns - "Instant Download E-Patterns for Grown-up Girls!"

Linda's How-Do-I Series? How Do I Add Horizontal Advertising Buttons?



Your button or product banner could be here. CLICK for Details.


You see them all the time on all the various crafting websites and blogs. They're horizontal advertising buttons and they're all strung in a row across the top of the website or blog. They are usually clickable back to the website or blog they're advertising and sometimes there's a "CLICK for Details" link to find out about advertising with that respective website that you're on.

Did you ever think that you'd like to offer advertising buttons on your website or blog, but just don't know how. Well, here's how you would code the HTML for a string like the above(minus the ***'s which are there so you can view the HTML in this article):

<***center><***a href="http://Button#1WEBSITEURL"><***img src="http://Button#1IMAGEURL" /><***/a><***a href="http://Button#2WEBSITEURL"><***img src="http://Button#2IMAGEURL" /><***/a><***a href="http://Button#3WEBSITEURL"><***img src="http://Button#3IMAGEURL"><***/a>

<***strong>Your button or product banner could be here. <***a href="http://YOURWEBSITEADVERTISINGPAGEURL">CLICK for Details.<***/a><***/strong><***/center>

The button banners should be the same size if they are going to be lined up in a row. The ones above are 150x150, but you could also use buttons that are 125x125. The smaller the button the more will fit across the top of your website or blog. The larger the button (IE: 200x200) the fewer will fit. Plus, you can always re-size the button to be the size you need as long as it doesn't distort the image.
For example, if a button banner was 125x125 and you really wanted them all to be 150x150 then you could add the following height and widths to the img src string as follows:
<***img src=http://Button#1IMAGEURL" height="150" width="150">
I would only do this as long as the button image didn't get distorted. If a button is too large in size, for example 200x200 and you really need 150x150 then you can use the same code to reduce it.
You would need a page for the customers to click to for the details and costs of advertising with you. That would be the "YOURWEBSITEADVERTISINGPAGEURL" above. This could be a separate page of your website or even just a blog post. All you need for the blog post is the archive URL for that post. Your website advertising page or blog post could include coding for the customer to order from you, such as PayPal coding or just a statement to Email you for details. That's totally up to you.
If you don't want the ad buttons to be centered on the top of your website then you would just eliminate the <***center><***/center> above.

Hopefully, you have a better idea now of how to add horizontal advertising to your website.


Posted by Linda Walsh Originals- "Doll Patterns for Grown-up Girls!"

Linda's How-Do-I Series? How Do I Widen My Blog?

Have you ever wanted to widen the width of your blog columns and wondered how exactly you go about doing that? Perhaps you haven't done it because it involves changing your blog's template.

Well, you can widen the columns of your blog, your entire blog, or a combination of both rather easily, and here's how:

To do so you need to find the code for the overall width of the blog, the main posting column width, and the sidebar width within your blog's template. Each blog's template is unique and therefore the coding might not be quite what I'm showing here. The idea is to try and find the coding that is somewhat like what I'm referring to.

The good news is that you can change the width of your blog and each respective column width and then preview your blog before saving the template. The bad news is that it takes a little trial and error to do so. But, as long as you don't SAVE your template until you're ready you can keep changing and "Previewing" until you get it how you want it to look.

To widen your blog you need to look for the the HTML code for the page structure. And then look for the HTML code for the overall blog section, the main posting section and the sidebar section. Within each section will be HTML coding concerning width that will say something like this: width:740px;

For example, your coding might look like this:

/* Page Structure
----------------------------------------------- */
#outer-wrapper {
width:740px;

margin:0 auto;
text-align:left;
font: $bodyFont;
}
#main-wrap1 {
width:480px;

float:left;
background:$mainBgColor
margin:15px 0 0;
padding:0 0 10px;
color:$mainTextColor;
font-size:97%;
line-height:1.5em;

#sidebar-wrap {
width:240px;

float:right;
margin:15px 0 0;
font-size:97%;
line-height:1.5em;

In the above example the overall blog width is 740px. The main posting section is 480px and the sidebar is 240px. If you add the main posting section and the sidebar together it equals 720px. You don't want it to equal the overall width of the blog or 740px as you want to leave room between the main posting column and the sidebar column. In this case you're leaving 20px.

So, let's say you want to change the width of your main posting section by let's say 50px. You would add 50px to the overall blog width to make it 790px and add 50px to the main posting width to make it 530px.

Or, let's say you want to add a little to the main posting width and a little to the sidebar posting width. Let's say you want to add 60px to your blog with 30 being added to the main posting width and 30 being added to the sidebar width. First start by adding 60 to the overall blog width to make it 800px. By adding 30 to the main posting width it would become 510px and by adding 30 to the sidebar width it would become 270px. The two now add up to 780px which is still smaller than the overall blog width of 800px so you're still okay for spacing between the two columns.

If you are going to fool around with the template just make sure that you always have a full back-up copy of your template stored somewhere in case you need it. And, always work in preview mode until you are sure that you like your changes. When you're happy with the column widths and they look okay in the preview then you should save it.



Posted by Linda Walsh Originals- "Doll Patterns for Grown-up Girls!"
Linda Walsh Originals E-Patterns - "Instant Download E-Patterns for Grown-up Girls!"

Linda's How-Do-I Series? How Do I Add Wallpaper To My Blog?

I love adding wallpaper to my blogs and I suspect most crafters who have blogs would love to provide their own wallpaper for their blog. To personalize it and really make it your own.

So, how do you do that. Well, first you need to have an image reside either on your server or in some photo hosting website so you have a unique URL for your image.

Once you have that then you need to find the background image HTML coding within your blog.

You'll be looking for something generally at the top of the template and within the body of the template that looks like the following:

It might just say background and a color # like the example below:

body {
background:#003366;

or it might have not only a background color # but an image URL as well, like the example below:

or body {
background:#003366 url(http://i24.photobucket.com/albums/c47/LWOriginals/background9.jpg);

The image URL is where you want to add your wallpaper's image URL.

For example, if you were to copy/paste my image URL http://i24.photobucket.com/albums/c47/LWOriginals/background9.jpg into your browser window or just click HERE you'll see the image I'm using for one of my blogs.

Now, depending upon the image you use you may also need to tell your blog or website to repeat the image over and over to cover your page or not to repeat at all. To repeat you would add "repeat left top;" or "repeat left bottom;" to the HTML string so your new HTML coding would like like this:

or body {
background:#003366 url(http://i24.photobucket.com/albums/c47/LWOriginals/background9.jpg) repeat left top;

This tells the software to repeat the image over and over from the left top and down or from the left bottom and up.

If you don't want the image to repeat then you would add "no-repeat left top;" or "no-repeat left bottom;" to the HTML string so your new HTML coding would like like this:

or body {
background:#003366 url(http://i24.photobucket.com/albums/c47/LWOriginals/background9.jpg) no-repeat left top;

It's actually pretty easy to add wallpaper to your blog once you find where the background coding is within your blog's template. The best course of action is to try it and then "preview" to see what happened to your blog. Do not SAVE your blog's template until you're sure you added the wallpaper correctly. Also, it would be a good idea to save a copy of your blog's template before changing the wallpaper.

Have fun wallpapering!


Posted by Linda Walsh Originals- "Doll Patterns for Grown-up Girls!"
Linda Walsh Originals E-Patterns - "Instant Download E-Patterns for Grown-up Girls!"

Linda's How-Do-I Series? How Do I Add Vertical Advertising to My Website?


Your Ad Could Be Here - CLICK For Details


Linda Walsh Originals E-Patterns


Linda Walsh Originals

You see them all the time on all the various crafting websites and blogs. They're vertical advertising buttons and they're all in a vertical column on the side of a website or in the sidebar of a blog. The button banners are usually clickable back to the website or blog they're advertising and usually their name is underneath the button banner and is also clickable back to the website.

Sometimes the 1st button banner in the column is for the owner of the website that is offering the advertising and the image is usually clickable back to their advertising page to order the ads. There may also be a clickable text link underneath the owner's button such as "CLICK for Details" which also takes you to their advertising page to order the ads.

If you've ever thought that you'd like to offer advertising buttons on your website or blog, but just didn't know how here's how you would code the HTML for a vertical column like the one above (minus the ***'s which are there so you can view the HTML in this article):

<***center>
<***p><***a href="http://YOURWEBSITEADVERTISINGPAGEURL" target="_blank"><***img src="http://YOURADVERTISINGBANNERIMAGEURL" /><***/a><***/p>
<***p><***strong>Your Ad Could Be Here -<***a href="http://YOURWEBSITEADVERTISINGPAGEURL"> CLICK For Details.<***/a><***/strong><***/p>
<***p><***a href="http://Button#1WEBSITEURL" target="_blank"><***img src="http://Button#1IMAGEURL"/><***/a><***/p><***p><***strong><***a href="http://Button#1WEBSITEURL">Button#1TEXTNAME<***/a><***/strong><***/p>
<***p><***a href="http://Button#2WEBSITEURL" target="_blank"><***img src="http://Button#2IMAGEURL" /><***/a><***strong><***/p><***p><***a href="http://Button#2WEBSITEURL">Button#2TEXTNAME<***/a><***/strong><***/p>
<***/center>

Unlike the button banners that are in horizontal rows and need to be the same size the button banners don't need to be the size for a vertical column. The only requirement is that they be able to fit within the width of your sidebar.

You would need a page for the customers to click to for the details and costs of advertising with you. That would be the "YOURWEBSITEADVERTISINGPAGEURL"above. This could be a separate page of your website or even just a blog post. All you need for the blog post is the archive URL for that post. Your website advertising page or blog post could include coding for the customer to order from you, such as PayPal coding or just a statement to Email you for details. That's totally up to you.

If you don't want the ad buttons to be centered in the sidebar of your website or blog then you would just eliminate the <***center><***/center> above.
The <***p><***/p> (minus the ***'s) is to indicate new paragraph. This establishes separate paragraphs and places the buttons and text on separate lines. You can also achieve this by placing <***br/> between the button and the text and 2 <***br/><***br/>'s between each customers button to provide for line spacing.
The "target=_blank" command is for a new window to open when you click on the customer's button.
The <***strong><***/strong> (minus the ***'s) string is to indicate BOLD for the text in question.

Hopefully, you have a better idea now of how to add vertical column advertising to your website or blogs.


Posted by Linda Walsh Originals- "Doll Patterns for Grown-up Girls!"

Linda's How-Do-I Series? How Do I Provide a CLICKABLE Link To Another Section On The Page?

You may have seen links at the top of a blog or website telling you to click on them and when you do so you are brought to another section of the same page, like the bottom or to a particular spot on that page.

So, let's say I had decided to provide a link to the plugboard on the bottom of my post from the first line of my post where I said CLICK For PLUGBOARD. I would add HTML code to my "Click for Plugboard" clickable link and add the HTML code to the bottom of my post where my plugboard might be (see Plugboard example below). Click on the "CLICK For PLUGBOARD and see what happens.

This ability is not just limited to a blog post. You can utilize this for anywhere within a blog's page or anywhere on a particular websites page.

If you're wondering how to do that, here's how:

Let's say that I have placed a plugboard either in the lower section of the sidebar of my blog or on the bottom of my website and want to provide a clickable link at the top of my page so users can easily click on it and be taken to where my plugboard is on my page. And, let's say I want my clickable link to say "CLICK for PLUGBOARD".

To do this you need to provide a clickable link to a unique reference point (IE: anchor)somewhere else on the page. In order to do that you have to name the point where you want to be brought with a unique name and then tell the clickable link what that points unique name is. In other words provide a way to find the anchor.

For example, I have decided to name my point FreePlugboard. The HTML coding that I would use for the Clickable link at the top of my page is as follows (minus the ***'s which are there so you can view the HTML in this article):

<***a href="#FreePlugboard">CLICK For PLUGBOARD<***/a>

and the HTML coding that I would need to add to the location of the unique reference point would be as follows (minus the ***'s which are there so you can view the HTML in this article):

<***a name="FreePlugboard"><***/a>

All of the lines of coding and sections above contain 3 ***'s. They are there only to allow for you to view the html code above and should not be included in your html code.

I hope this helps explain how to provide a clickable link to another spot on the same page.


Posted by Linda Walsh Originals- "Doll Patterns for Grown-up Girls!"
Linda Walsh Originals E-Patterns - "Instant Download E-Patterns for Grown-up Girls!"



PLUGBOARD Example

Linda's How-Do-I Series? How Do I Create An Email Link?

I'm sure you've seen this on various websites or blogs. The website owner might make a statement like "Email" us for details or Contact Me. The Email or Contact Me is clickable so that when you click on it your email service providers program opens with the website owners email address already listed in the "Send To" field.

If you're wondering how they did that here's how.

Let's say I want someone to Email me at my Lindasoriginals2@aol.com email address and I've written a statement like "Please Email me for details."

The HTML to make the Email clickable is as follows (minus the ***'s which are there so you can view the HTML in this article):

"Please <***a href="mailto:Lindasoriginals2@aol.com">Email<***/a> me for details."

and that would create this:

"Please Email me for details."

If you just wanted to provide a link in the sidebar of your blog or somewhere on your website the HTML coding might look like this (minus the ***'s which are there so you can view the HTML in this article):

<***a href="mailto:Lindasoriginals2@aol.com">Email Linda<***/a>

and that would create this:

Email Linda

The above could say "Contact Me" or whatever else you might want it to say. Just replace the test "Email Linda" to be whatever you want it to say and replace my email address with your own.

All of the lines of coding and sections above contain 3 ***'s. They are there only to allow for you to view the html code above and should not be included in your html code.


Posted by Linda Walsh Originals- "Doll Patterns for Grown-up Girls!"
Linda Walsh Originals E-Patterns - "Instant Download E-Patterns for Grown-up Girls!"


Linda's How-Do-I Series? How Do I Change My Font Type, Size, and Color?

Changing the font type, size and color is a relatively easy change to make in HTML and here's how you would do it.

Let's say I had an image and some text below the image that I wanted to change. Currently my image and text look like this:


COME JOIN Top Blogs By Crafters


Right now the HTML coding is as follows (minus the ***'s which are there so you can view the HTML in this article):

<***center><***a href="http://topblogsbycrafters.blogspot.com/"><***img src="http://i24.photobucket.com/albums/c47/LWOriginals/Topblogsbycraftersblogbutton125x125-1.jpg" /><***/a><***br/>COME JOIN Top Bogs  By Crafters<***/center>

Let's say that I wanted to BOLD the COME JOIN text. Here's how I would do that (minus the ***'s):

<***/strong>COME JOIN<***/strong> Top Blogs By Crafters

and here's what it would look like:

COME JOIN Top Blogs By Crafters

In the coding above(minus the ***'s which are there so you can view the HTML in this article)<***strong><***/strong> is the HTML command for BOLD.

Currently the text is using whatever font style, size, or font face has been established as the default for this website or blog or blog post. If I wanted to change the "font-family" for the "COME JOIN" to say, verdana this is how I'd do it (minus the ***'s):

<***strong><***span style=***"font-family:verdana;">COME JOIN<***/span><***/strong> Top Blogs By Crafters

and that would look like this:

COME JOIN Top Blogs By Crafters

The font family could be replaced with arial, verdana, georgia, arial black, Times New Roman, etc. Whatever font type face you want.

The font-size for the "COME JOIN" is currently at the normal default established for this website or blog. If you want this to be bigger increase the %. If you want it to be smaller decrease the %.

The font color for the "Come Join" is currently black. This could be red, blue, green, purple, maroon, black, etc. any color you want. This could also be HTML coded using a # such as color:#069 or color:#000069. It could also be coded using RGB (Red, Green, Blue) color tables in which case it would be coded as rgb(0, 0, 105).

So, let's say we want to change the above to make the "COME JOIN" font red and make it smallers (say 78%). Here's how we would do that (minus the ***'s):

<***strong><***span style=***"font-family:verdana;font-size:78%;color:red;">COME JOIN<***/span><***/strong> Top Blogs By Crafters

and that would look like this:

COME JOIN Top Blogs By Crafters

Now, let's say I want to change the font family, increase the font size using %'s and change the color to #000069 which is a navy blue but use the RGB codes. Here's how I would do that (minus the ***'s)

<***strong><***span style=***"color: rgb(0, 0, 105);font-family:arial black;font-size:110%;">COME JOIN<***/span><***/strong> Top Blogs By Crafters

and that would product this:

COME JOIN Top Blogs By Crafters

Now let's say I want to combine it all with my button picture above but want to increase the size of the font to 180%, change the font face to arial black, and change the color to maroon. Here's how I would do that (minus the ***'s):

<***center><***a href="http://topblogsbycrafters.blogspot.com/"><***img src="http://i24.photobucket.com/albums/c47/LWOriginals/Topblogsbycraftersblogbutton125x125-1.jpg" /><***/a>
<***strong><***span style=***"font-family:Arial Black;font-size:180%;color:maroon;">COME JOIN<***/span><***/strong>Top Blogs By Crafters<***/center>

and that would produce this:


COME JOIN Top Bogs By Crafters


Depending upon what software language the website or blog is using (IE: CSS, Javascript, HTML, etc.) sometimes the size is coded as size=+1 or size=+2, etc. and sometimes it is coded as size="+1" or size="+2". It can also be coded as size=100% or size="100%", etc. or even as size='+0', etc.

Also, depending upon what software language the website or blog is using the span style string can be coded as follows (minus the ***s): <***font color='navy' face='arial' size='+0'><***/font>or even as the following (minus the ***'s): <***font color=navy size=+0 style="font-family:arial black;"><***/font>.

Unfortunately it can be a little bit of trial and error to code it. If you stick to always previewing before saving then you'll be fine.

I hope this helps you with how to change the font type, size, and color.


Posted by Linda Walsh Originals- "Doll Patterns for Grown-up Girls!"

Linda's How-Do-I Series? How Do I Add A Text Link?

Search engines just love blogs due to all the article postings (IE: text) and due to all the links. The search engines just love to follow the links.

Given this - link exchanges for blogs become every bit as important as link exchanges for websites. One of the most important things that bloggers can do to get their blog recognized is to link with other blogs.

Generally, these are text links in the sidebars of your blog and they are very easy to add to your blog. Here's how:

Let's say I wanted to add a text link for Linda Walsh Originals, Linda Walsh Originals Dolls, and Linda Walsh Originals E-Patterns to the sidebar of any one of my blogs and I wanted the text to be CLICKABLE back to the respective website. The HTML code to do so would be as follows (minus the ***'s that are shown below to get the HTML to be viewable in this article):

<***a href="http://www.lindawalshoriginals.com">Linda Walsh Originals<***/a>
<***a href="http://lindawalshoriginalsdolls.com">Linda Walsh Originals Dolls<***/a>
<***a href="http://lindawalshoriginalsepatterns.com">Linda Walsh Originals E-Patterns<***/a>

and that would produce this:

Linda Walsh Originals
Linda Walsh Originals Dolls
Linda Walsh Originals E-Patterns

If you wanted to center this on your sidebar your HTML coding would be as follows (minus the ***'s that are shown below to get the HTML to be viewable in this article):

<***center>
<***a href="http://www.lindawalshoriginals.com">Linda Walsh Originals<***/a>
<***a href="http://lindawalshoriginalsdolls.com">Linda Walsh Originals Dolls<***/a>
<***a href="http://lindawalshoriginalsepatterns.com">Linda Walsh Originals E-Patterns<***/a>
<***/center>

and that would produce this:

Linda Walsh Originals
Linda Walsh Originals Dolls
Linda Walsh Originals E-Patterns

All of the lines of coding and sections above contain 3 ***'s. They are there only to allow for you to view the html code above and should not be included in your html code.

So, if you have a blog and know of other crafters who have a blog you might want to ask them to exchange text links with you. It would benefit both of you when it comes to the search engines and more exposure for your blog. Hopefully, this translates into more sales for your small business.



Linda's How-Do-I Series? How Do I Add A Scrolling Banner?

I'm sure you're seen scrolling banners and multiple pictures scrolling all in a row across the tops of blogs and websites before. Some are standard banners sizes (468x60), some are pictures, and some are a combination of mulitple product pictures. Some are clickable back to the website and some aren't.

Well, if you have seen these and if you're wondering what the coding is to do that - here's how:

Let's say that I want one of my standard size banners (468x60) which I've named Epatterns468x60.jpg to scroll across the top of my Linda's Blog and be CLICKABLE back to my Linda Walsh Originals E-Patterns website.

Here's the HTML code that would make that happen (minus the ***'s that are there so the HTML code is visible in this article):

<***marquee scrollamount="5" width="100%"><***a href="http://lindawalshoriginalsepatterns.com" target="_blank"><***img alt="" src="http://i24.photobucket.com/albums/c47/LWOriginals/LWOEpatterns468x60.jpg" border="0" /><***/a><***/marquee>

and that would produce this:



The scrollamount # above determines how fast the banner or picture will scroll across your website or blog. For example, if I were to change the scrollamount above from a 5 to a 1 the banner would be scrolling very slowly across the page. If I were to change the scrollamount above from a 5 to a 10 the banner would be flying across the page.

The width amount above sets where the banner or picture will start from. To have it start in the right hand side of your blog or website you would leave it at "100". If you wanted it to start in the middle of your blog or website you would change the width from "100" to "50".

If you wanted to use the HTML code above for your website or blog to make one of your banners clickable back to your website or blog then the HTML code would be as follows (minus the ***'s that are there so the HTML code is visible in this article):

<***marquee scrollamount="5" width="100%"><***a href="http://YOURWEBSITEURL"><***img src="YOURBANNERIMAGEURL"><***/a><***marquee>

Any banner, picture, or combination of several pictures can be used for the scrolling. In other words, you can make it several scrolling banners or pictures in a row and here's how:

Let's say I want to have 4 of my button banners CLICKABLE to their websites or blogs and scrolling in a row across my website or blog. Here's the HTML code to make that happen (minus the ***'s that are there so the HTML code is visible in this article):

<***marquee scrollamount="3" width="100%"><***a href="http://YOURWEBSITE#1URL" target="_blank"><***img alt="" src="http://YOURWEBSITE#1BUTTONURL" border="0" /><***/a><***a href="http://YOURWEBSITE#2URL" target="_blank"><***img alt="" src="http://YOURWEBSITE#2BUTTONURL" border="0" /><***/a><***a href="http://YOURWEBSITE#3URL" target="_blank"><***img alt="" src="http://YOURWEBSITE#3BUTTONURL" border="0" /><***/a><***a href="http://YOURWEBSITE#4URL" target="_blank"><***img alt="" src="http://YOURWEBSITE#4BUTTONURL" border="0" /><***/a><***/marquee>

and that would produce this:



I hope this helps explain how you, too, can get a scrolling banner or a scrolling sequence of pictures across your website or blog.



Posted by Linda Walsh Originals- "Doll Patterns for Grown-up Girls!"

Linda's How-Do-I Series? How Do I Center My Banner, Button, Text Or Picture?

Have you ever wondered how you center a banner, button, text or picture?

Well, if you have here's how you would center a picture.

Let's say I want to center my Linda Walsh Originals E-Patterns button which I've named LWOEpatterns150x150.jpg. The HTML code I would use to do so is as follows (minus the ***'s which are there so you can view the HTML in this article):

<***center> <***a href="http://lindawalshoriginalsepatterns.com"> <***img src="http://i24.photobucket.com/albums/c47/LWOriginals/LWOEpatterns150x150.jpg" /> <***/a> <***/center>

and that would produce this result:



The <***center><***/center> (minus the ***'s) is the HTML coding to center a picture, text, a table, etc.

The <***a href="http://lindawalshoriginalsepatterns.com"><***/a> string (minus the ***'s) makes the picture clickable back to my Linda Walsh Originals E-Patterns website and the <***img src="http://i24.photobucket.com/albums/c47/LWOriginals/LWOEpatterns150x150.jpg" /> (minus the ***'s) is my button pictures URL.

If you wanted to use a string to center text - like Linda Walsh Originals E-Patterns the HTML code would look like this (minus the ***'s which are there so you can view the HTML in this article):

<***center><***a href="http://lindawalshoriginalsepatterns.com">Linda Walsh Originals E-Patterns<***/a><***/center>

and that would produce this:


Linda Walsh Originals E-Patterns


And If I wanted to do a combination of both - say, my button picture and my text link then the HTML code would look like the following (minus the ***'s which are there so you can view the HTML code in this article):

<***center><***a href="http://lindawalshoriginalsepatterns.com"><***img src="http://i24.photobucket.com/albums/c47/LWOriginals/LWOEpatterns150x150.jpg" /><***/a><***br/><***a href="http://lindawalshoriginalsepatterns.com">Linda Walsh Originals E-Patterns<***/a><***/center>

and that would produce this:



Linda Walsh Originals E-Patterns


All of the lines of coding and sections above contain 3 ***'s. They are there only to allow for you to view the html code above and should not be included in your html code.

There are other ways of changing the alignment. If you should see the following command in your blog's template such as "text-align: left;" (minus the quotes "") this means that everything is going to be aligned towards the left. If you want to change the text and pictures to be aligned towards the center then you would just replace "left" above with "center" (minus the quotes"") so it would look like this:

text-align: center;

You might also see HTML coding like the following (minus the ***'s which are there so you can view the HTML in this article):

<***div align="left"><***/div>

This, again is commanding everything to be directed towards the left. To change this so everything is centered you would replace "left" above with "center" (leaving the quotes "" in this time) so it would look like this:

<***div align="center"><***/div>

I hope this helps you with the various ways to align your pictures and text.


Posted by Linda Walsh Originals- "Doll Patterns for Grown-up Girls!"

Linda's How-Do-I Series? How Do I Make A Clickable Link List?

Did you ever wonder how everyone makes all those clickable link lists for the sidebars of their blog?

Well, if you have here's how they do that.

Let's say, for example, that I want a list for all the articles on all the Arts and Craft Blogs that I've reviewed on my "I Love Crafts and Craft Blogs" and want to put this list on sidebar of that blog or on the sidebar of another one of my blogs.

The HTML coding to do so would be as follows (minus the ***'s which allows you to see the HTML coding in this post):

<***h2 class="sidebar-title">Art And Craft Blogs Reviewed on<***a href="http://ilovecraftscraftblogs.blogspot.com/"> "I Love Crafts and Craft Blogs"<***/a> Blog<***/h2><***li><***a href="http://ilovecraftscraftblogs.blogspot.com/2007/01/adrians-adrians-embellishments-blog.html">Adrian's "Adrian's Embellishments" Blog<***/a><***/li><***li><***a href="http://ilovecraftscraftblogs.blogspot.com/2007/01/cindys-adventurers-in-x-stitching-blog.html">Cindy's "Adventures in X-Stitching" Blog<***/a><***/li><***li><***a href="http://ilovecraftscraftblogs.blogspot.com/2006/12/arlees-albedo-designs-blog.html">Arlee's "Albedo Designs" Blog<***/a><***/li>

and that would produce this:

  • Adrian's "Adrian's Embellishments" Blog


  • Cindy's "Adventures in X-Stitching" Blog


  • Arlee's "Albedo Designs" Blog



  • The <***h2 class="sidebar-title"><***/h2> string creates the title and h2 determines the font size. Heading can be h1, h2, h3, h4, h5, or h6 with h1 being the largest.

    The <***li><***/li> string indicates this is a separate item in the list.

    The <***a href="http://ilovecraftscraftblogs.blogspot.com/2007/01/adrians-adrians-embellishments-blog.html">Adrian's "Adrian's Embellishments" Blog <***/a> string indicates the particular post that I want the reader to be able to click to.

    In this instance I made the URL the actual archive URL location of the post and not the main URL of my "I Love Crafts and Craft Blogs" blog as I wanted the reader to read that particular post and not redirect them to my main blog where they would have to search for it.

    If I wanted to redirect them back to the main page of my blog that string would look like this:

    <***a href="http://ilovecraftscraftblogs.blogspot.com">Adrian's "Adrian's Embellishments" Blog<***/a>

    Clickable list links can be used for all sort of lists that you want your readers to be aware of. They can be a list of all your websites, all your picture albums, friends blogs that you like, other websites that you want to direct you readers to. All sorts of things.

    All you need to do to do this is change the URL's and text for the particular websites that you want and just keep adding the following strings to the list (minus the ***'s which allow you to see the HTML code here):

    <***a href="http://WEBSITEURL">WEBSITE TEXT NAME<***/a>

    All of the lines of coding and sections above contain 3 ***'s. They are there only to allow for you to view the html code above and should not be included in your html code.

    I hope this helps you create your own clickable link lists for the sidebars of your blogs.

    Of course, in Beta.Blogger.com they have provided you with a List module in your template "layout" already that is very easy to use as all you need to do is add the URL and the name and then "add link" and "save" the changes to the module. You could use that or add the above as an HTML module in your template "layout."

    If you are still using a Classic Template for your Blogger.com blog then you would need to add the HTML coding above to the sidebar within your blogs template.


    Posted by Linda Walsh Originals- "Doll Patterns for Grown-up Girls!"
    Linda Walsh Originals E-Patterns - "Instant Download E-Patterns for Grown-up Girls!"

    Linda's How-Do-I Series? - How Do I Set-Up An Email Signature?

    I often get asked a lot of simple HTML coding questions so I thought I'd post a bunch of the more common questions in a series on my "Tips For Crafters on The Web" blog. I thought I'd call it the "Linda's How-Do-I Series."

    Question #1 - How do I set-up an email signature?
    Answer: Email signatures can be a mix of clickable banners, clickable text, and/or a combination of both. Or it can be a string of various combinations.

    If you want to make a banner clickable enter the following code (minus the ***'s which are there so you can view the HTML in this article):

    <***a href="http://YOURWEBSITE#1URL"> <***img src="http://YOURWEBSITEIMAGE#1URL"><***/a>

    If I coded my banner for the above it would look like this and be clickable to my website:




    If you want to make text clickable enter the following code (minus the ***'s which are there so you can view the HTML in this article):

    <***a href="http://YOURWEBSITE#1URL">WEBSITETEXTNAME#1<***/a>

    If I wanted to make my website text clickable it would look like this and be clickable to my website:

    Linda Walsh Originals

    If you want to make a string of clickable banners and clickable text enter the following code (minus the ***'s which are there so you can view the HTML in this article):

    <***a href="http://YOURWEBSITE#1URL"><***img src="http://YOURWEBSITEIMAGE#1URL"><***/a>
    <***a href="http://YOURWEBSITE#2URL">WEBSITETEXTNAME#2<***/a>
    <***a href="http://YOURWEBSITE#3URL">WEBSITETEXTNAME#3<***/a>

    If I coded my banner and websites for the above it would look like this and be clickable to my website:


    Linda Walsh Originals
    Linda Walsh Originals Dolls

    The first few lines of code are for the banner and text string for Website #1. Websites #2 and #3, etc. would just be clickable text names.

    All of the lines of coding and sections above contain 3 ***'s. They are there only to allow for you to view the html code above and should not be included in your html code.

    For all of the above you would replace "YOURWEBSITE#1URL" with your websites URL and the "YOURWEBSITEIMAGE#1URL" with the URL of where your banner image resides on the internet. You would replace "WEBSITETEXTNAME#1" with the name of your website. Images can reside in a folder on your websites server, in your account on a photo hosting website, etc. They just have to be on the internet and not on your hard drive.

    Here is an example of my current clickable text email signature:

    Linda Walsh Originals
    Linda Walsh Originals E-Patterns
    Linda Walsh Originals Dolls
    Linda's Blog
    DOLLS Blog
    Instant Download E-Patterns Blog
    Top Blogs By Crafters Toplist
    The Dollie & Crafts Plugboard
    Crafting For All Plugboard
    About Linda Walsh Originals
    I Love Crafts & Crafts Blogs
    Tips For Crafters On The Web
    Twelve Months of Sewing Club
    Testing The Blogs Series and Helpful Blog Tips
    The Best FREE Craft Articles
    The Book Review Corner

    And here is a copy of my email signature with a clickable banner and clickable text:


    Linda Walsh Originals E-Patterns
    Linda Walsh Originals
    Linda Walsh Originals Dolls
    Linda's Blog
    DOLLS Blog
    Instant Download E-Patterns Blog
    Top Blogs By Crafters Toplist
    The Dollie & Crafts Plugboard
    Crafting For All Plugboard
    About Linda Walsh Originals
    I Love Crafts & Crafts Blogs
    Tips For Crafters On The Web
    Twelve Months of Sewing Club
    Testing The Blogs Series and Helpful Blog Tips
    The Best FREE Craft Articles
    The Book Review Corner


    I hope the above explains the various ways to set-up your email signature.



    Posted by Linda Walsh Originals- "Doll Patterns for Grown-up Girls!"

    Sunday, January 21, 2007

    Tips For Crafters On The Web Sections - What Are The Sections?

    When I started this blog last year I created a list of things I was going to cover. Before I knew it the list was ten pages long. There's a lot to cover - certainly much more than I had ever envisioned. So, I thought I'd break it down into sections and focus each article on that particular section's issues.

    Some of the sections and issues contained within I have covered via posts that I have written for some of my other blogs. Those posts have been added to this blog so we have a consistency within each section.

    So, since I have covered some of the issues within some of the sections of this blog I thought it might be best to refer to those posts and provide a link to those articles as we go along. I hope you will agree.

    Whether or not any of my information and experience is helpful to you is entirely up to you and your situation. What worked for me might not work for you. I am not an expert on anything listed within my blog and don't claim to be. All I know is what my experience has been during the past two years with setting up my Linda Walsh Originals websites, blogs, plugboards, and toplists.

    My crafting experience on the Internet has taught me that the Internet is a fast changing environment that is always in motion. What's "new" today is "old" tomorrow. What worked for one might not work for another. And, if anyone tells you that you'll "make a killing" overnight they are conning you.

    You need to know that before you begin this adventure that it takes a very long time to get established on the Internet and a lot of work. Nothing happens overnight.

    So, as a small business crafter you need to be prepared to be a "starving artist" for a long time. In other words, if you need the income from online sales to survive the Internet might not be the place for you. You will definitely need supplementary income to support yourself while you are trying to establish your craft business on the web.

    Now, there are some overnight crafting success stories, but they are definitely a minuscule percentage of the crafters on the web. And, I do mean minuscule. A lot of crafters don't have the means or stamina to keep at it. So, they just fold up their tents and move on. That's unfortunate, but that's life on the web.

    I don't mean to discourage anyone from trying. I love crafting on the Internet and I wouldn't trade the last two years for anything. The crafting community on the Internet is one of the best ones out there and I just love it.

    Most of the crafters I have met have been so wonderful, so helpful, so creative, and - so ALIVE and enthusiastic. It must relate to our innate drive to create. It doesn't matter what country you are from - crafters everywhere just want to create and crafters everywhere understand this innate drive in each other. The world is a small place on the Internet. Crafting is what brings us all together under one umbrella.

    That said, the sections I will be covering are listed below. I won't guarantee that I'll be covering them in that exact order, but I'll try to. As mentioned, some I have already more than covered (i.e. like blogs or plugboards) in the articles I've already posted. But, I'll review the issues in those sections just to make sure I haven't missed anything.

    So, are you ready to get started? Here's our list:

    Section 1 - Getting Started?
    Section 2 - Product Issues
    Section 3 - Product Order Issues
    Section 4 - Customer Has Ordered Issues
    Section 5 - Product Issues and Product Pictures
    Section 6 - E-Products
    Section 7 - Practical Issues
    Section 8 - Banking Issues
    Section 9 - Beginning Webpage Issues
    Section 10 - Selling Issues
    Section 11 - Designing Your Webpage
    Section 12 - Programming Issues
    Section 13 - Technical Issues
    Section 14 - Legal Issues
    Section 15 - E-Mail Issues
    Section 16 - Practical Business Matters
    Section 17 - Graphics Issue
    Section 18 - Images and Photo Storage Website Issues
    Section 19 - Mailing List and Newsletter Issues
    Section 20 - FREE Services and Other Website Customer Enticers
    Section 21 - Search Engine Issues
    Section 22 - WebRing and Topsite Issue
    Section 23 - Banner Exchanges and Linking
    Section 24 - Advertising Issues
    Section 25 - Print Ads and National Advertising
    Section 26 - Plugboard Issues
    Section 27 - On-line Crafts Selling and Other Craft Selling
    Section 28 - Publishing Your Website
    Section 29 - Forum Issues and Networking
    Section 30 - Blogs and Blogging
    Section 31 - Other Revenue Opportunities
    Section 32 - Statistics
    Section 33 - The "Now I'm Out There" Issues
    Section 34 - Miscellaneous Issues

    Hopefully, I haven't missed anything. If I have I'll just add it later. I'm off to start blogging. Yikes! I have a lot to tell you.


    Posted by Linda Walsh Originals- "Doll Patterns for Grown-up Girls!"
    Linda Walsh Originals E-Patterns - "Instant Download E-Patterns for Grown-up Girls!"

    Saturday, January 20, 2007

    Getting Started - I Want A Website - But, Where Do I Begin?

    I Want A Website - But, Where Do I Begin? Primitive Times Magazine 1/2007 E-Zine Issue

    I often hear the following types of comments and questions from other crafters who are thinking of selling online:
    You have so many websites and blogs. I want a website - but, where do I begin?

    What kind of website should I have?

    I'm not a programmer - so, how can I design a website?

    Oh, it's just co confusing I'm not sure I can handle it!

    It's so expensive. I'm just starting out and I can't afford much!

    Selling crafts online can be very, very exciting and yet at the same time - so intimidating. The good news is you CAN easily have a website and it's not as expensive or as intimidating as you may think.

    Why is that? Well, because there are many, many ways to create websites online. You don't have to be software programmer and you don't have to spend a lot of money.

    In fact, if you utilize a FREE blog or any one of the numerous FREE websites out there you don't have to spend a penny. There are countless website services offering FREE websites to sellers who have a small number of products to sell. Plus, any product can be sold off of a FREE blog. And, there are countless websites out there designed to help you sell your products.

    In fact, there are so many possibilities for creating a crafting presence online that the question really should be - Why haven't you created a website yet?

    So, what are the various ways?

    Basically, you can sell just about anything with a one page website and email address. You don't even need to utilize a shopping cart service such as PayPal or credit card service if you don't want to. Your customers can communicate with you via email and pay you via check if that is the way you wish to do business. You could even just include an order form on your website that they can print off, fill out, and mail to you.

    You can utilize any of the countless FREE blog websites out there or use an auction website like eBay or Etsy. Or, you can utilize a DIY (Do It Yourself) type website, easy booth type website, or website in a box type service. You can even sell your crafts from a picture album hosting website if you want to.

    If all of that isn't to your liking then you can utilize an online shopping mall, marketplace type website, or classified ads type website to sell your products. Websites of this nature are there to help you easily sell your products and, in essence, you are renting space within their domain name. You do not need one of your own.

    Sounds easy enough, but there are a few simple things you need to determine before you jump right in? First you need to determine what you are going to sell, how you are going to communicate with the customer, and how are they going to pay you.

    There are several options for deciding how the customer is going to pay you. They can pay you by a check that they mail to you, via an online shopping cart service like PayPal, via a credit card service that you contract for, or even via email billing from you.

    Communication can easily be handled by establishing an email address specifically for your business and by including your postal address and telephone number somewhere on your website. Also, by utilizing many of the online shopping cart services communication with the customer and payment to you becomes automatic.

    Once you know what you are going to sell, how you are going to communicate with your customer, and how they are going to pay for their product you can then embark on determining which type of website is best suited to you.

    If you decide to use any one of the numerous Create A Shoppe, DIY, or EZShoppe type websites or thousands of blog websites that are readily available then your job is pretty easy as these types of websites are basically user-friendly. In other words, you really don't need any programming skills to set them up and you can easily maintain them. Most provide the ability to handle email ordering and/or a PayPal shopping cart.

    This is not to say that most of these types of websites wouldn't eventually benefit from some HTML, Javascript, or CSS coding. They would. Rest assured, however, that if you should want to enhance your website with some more elaborate features you could easily copy/paste the HTML, Javascript, or CSS code from whatever website is providing the service that you want, such as a newsletter, subscription service, guestbook, etc. You don't need to understand HTML, Javascript, or CSS to copy/paste code that is generated for you.

    If you have many products to sell and want a more elaborate type of website, specifically geared towards you then you can design a website yourself using web design software programs such as: Microsoft Publisher, Microsoft Frontpage or Macromedia Dreamweaver and incorporate a shopping cart, such as PayPal, etc. into them.

    For these type of websites you will need to utilize the services of a hosting company on whose server your website will reside. You can design your website on your own computer and then transfer it to your internet hosting service via FTP. File Transfer Protocol, is the technical way in which your web page would be transferred to the internet so your customers could see it. It is also the way in which you would maintain and update your website. For websites of this nature you would need to establish a domain name (i.e. a www. location on the internet for your website).
    If you have programming skills and know HTML, Javascript, CSS, etc. you can design and hardcode a website yourself. Or, if you don't have programming skills you can hire someone to design, host, and even maintain a website for you. The latter is the most costly way to go.
    However, if you want to just get your feet wet and aren't sure about any of this website business as of yet then then you can just participate in any one of the numerous online craft shows for whatever period of time the show is running. Most of these utilize DIY type website, Create A Shop type website, or EZShoppe type website software, etc. They, too, are all user-friendly and would provide you with the ability to see how some of these do-it-yourself websites might function. Plus, most online craft shows provide for either using a PayPal shopping cart, for accepting email orders, or for both.

    There are lots of other things experts might tell you that you need to know to sell your products on the internet. They might include: search engine optimization, promoting and marketing strategies, keywords, meta tags, banner exchanges, networking exposure, traffic boosters, affiliate programs, tracking statistics, adsense, etc.

    Do you really need to know all of this to start? In my opinion - NO! That would certainly make it intimidating and is, initially, unnecessary for a small business crafter selling a few products. My philosophy is that all you need to do is dip your finger in and sample the water before you decide to drink it. You don't need to learn how to purifiy the water in order to take a sip. Once you are comfortable with the basic workings of a website then you can embark on learning how to put your website on a path to success.

    Copyright © 2007 - All Rights Reserved - Written By Linda Walsh of Linda Walsh Originals and Linda's Blog. Linda is a doll maker and doll pattern designer. http://lindawalshoriginals.com